Find the people in your pond: Generate traffic, convert leads.
We’ve lived and breathed online retail and marketing for so long, it’s second nature. We can help you market and promote your online vision and digital product through all the avenues available online. We structure sites and content for SEO readiness, and provide inhouse services to maintain and grow your audience. We also work with best of breed partners in the industry to deliver online exposure and growth in all proven channels.
When potential customers are searching for what they want, it’s important that your online marketing creates high visibility. We work with selected paid search partners to ensure your search engine marketing is well targeted, converts to sales, and keeps your spend and return on investment in check.
Paid social is a key tactic for brand building and finding customers who may not yet know what they are looking for. Unlike search, paid social puts you and your products in front of the people we are targeting. We’ll put together a paid social strategy that goes beyond just ‘boosting’ and extends your social reach using key content and ads.
Follow has been managing EDM campaigns for medium to large enterprise for years, and we have evolved and grown with the amazing platforms now available to business. Talk to us about planning and designing a campaign which will deliver for your business and build loyalty.
The success of any communication starts with what you say to your customers. A beautifully designed website means nothing without effectively written copy. Great copy reads naturally, like a conversation with someone you like and trust. It strikes the right tone for your brand, and uses terminology that is accessible and friendly for the audience, and evokes an action.
SEO is a beast in itself, which is why we partner with experts in the field. Together we ensure that your brand messaging isn’t butchered by key words (no-one likes to read a suburb name in every sentence, Brisbane!) and are setup according to best practice. We’ll also work with you on a budget that’s based on short, medium, and long term results.
Marketing automation is extremely valuable when done right, and can have the opposite effect if done wrong. We’ve worked with just about every major CRM on the market and can assist with customer journeys, and setting up the best communication points to acquire, reinforce, and renew sales at each touchpoint.