These three words define everything we do. From our interactions with you, between our staff and for everything we design. Considering and understanding who we are interacting with, listening to them and recognising their needs carefully ensures we always act with intent.
We work with our clients to deliver on their goals by understanding their customers motives and behaviours.
Everyone who works at Follow is selected based on more than talent alone. A mixed bunch, we share a love of learning more and improving what we do. We look for the right mindset; people who truly believe that every interaction matters.
Head of Digital
Senior Account Manager
Senior Account Manager
User Experience Architect
Magento Lead Developer
Senior Graphic Designer
Full Stack Web Developer
Gerry finds the world we live in so interesting and often wonders about all the things he doesn’t know yet. He's the guy constantly researching things that are new. Sometimes it drives his wife nuts and she’ll often ask why he reads about buying behaviours, influence, design, advertising and marketing in his downtime. But he loves it and it refreshes his brain.
Gerry works closely with our clients to find the essence of their brand and teams up with our strategic team to develop campaigns and strategies that work - using language and techniques designed to get results. He thinks it’s important for every business to deliver on what they say they will, listen and understand their customers, and think strategically about how they communicate.
He has successfully worked on, and for, a wide range of local, national and international businesses.
Finding the right process or technology to resolve even the most complex business scenarios is something Andrew has helped many clients to achieve.
With a passion for details and process, Andrew digs deep into a client’s world, to understand how the right technology decisions could unlock their potential.
His career spans consulting and managing large corporations' online environments, technical teams and driving digital solutions agency side for the likes of BCM and iris nation (London) and now for his own business Follow.
On the weekend you will find Ben at a café, watching people and wondering what is going on inside their heads. He thinks if you can observe someone long enough, you can start to unlock the reasons why they do something.
Ben works with many businesses to understand who their customers are, and how they can be influenced through relevant, persuasive and empathetic communications - especially online.
Ben has extensive experience agency side, as digital manager for many of Australia’s radio networks, as well as being passionate fundraiser for nonprofits.
Holly is a passionate, results driven marketing & events manager - highly skilled and experienced in the conception, planning, production and execution of experiential marketing campaigns and large scale events.
Results driven in all facets of her work, Holly thrives on providing strategic, tailored marketing and event solutions for clients that seek to not just activate their brand, but connect with their current and future customers through unique experiences.
Sarah has extensive agency experience having served in account management and business development roles for a number of years. Solution and results focused, Sarah loves building strong relationships with her client partners. Also a bit of a data geek, Sarah loves using data-driven analytics to advise clients on how to maximise returns.
Originating from the UK, Sarah is now a proud Aussie who has a passion for travelling and a strong interest in the not for profit sector.
Lavish is an experienced software engineer with natural talent for user experience. He has a strong passion and talent for crafting ideas into complete functional, effective and elegant products that users love using.
Lavish has worked in a wide variety industries and customer groups. As a result, he is very knowledgeable and skilled in quickly understanding their needs and being able to craft systems to persuade and convert them.
He has launched many successful digital products in the past, from content focused websites, web apps, mobile apps to his own startup.
Elland is our lead Magento developer and he's also skilled in Wordpress and CakePHP.
Kerrie is a passionate and creative designer who loves new creative challenges. She lives graphic design and takes personal gratification from choosing a career path that enabled her to turn her passion into a profession.
With 10 years experience, her biggest strength is conceptual design and she thrives on minimal information and creative freedom. She has a great eye for quality control and consistency and considers herself to be a positive mentor.
A stickler for perfection in her work, she understands the balance of time versus speed and accuracy and works collaboratively with our clients to meet their vision, timelines and budgets.
Eric has mastered the art and science of digital design, creating complex and emotive digital experiences for clients across desktop, mobile and app.
Eric loves getting into the finer details of a brief, and believes that a great user experience comes only from engaging the heart and the mind.
Diane loves creating elegant and simple design solutions without compromising functionality. Her passion drives her to continually assess and improve her work and settle for nothing but excellence. In her free time, she likes to re-create her past projects with newly acquired knowledge and experience. She believes this is critical to her professional development because knowledge is only truly cemented when it is applied.
Outside of design, Diane enjoys a range of downtime activities from sewing to swimming. She particularly loves to plan her holidays and travel to experience new things. This experience only builds on her open mindedness and makes her brilliant at what she does and as a person.
Gene is our Node..JS specialist, and a powerhouse full stack web developer.
He is well experienced with apps, e-commerce and complex integrations. Constantly keeping up to date with industry standards and challenging himself, he believes the more you commit to your personal development the better for yourself and your team.
Mac is an outspoken leader of our development team. His broad experiences in project management, training and development allows him to see things in many perspectives and work with many business stakeholders harmoniously.
He strives to keep himself up to date with the technological world by continuously researching and developing himself. With consideration of the team's individuality, opinions and suggestions, he drives them to focus on excellence in their work. His motivation, passion and discipline inspires our team to build quality products that meets our clients’ vision.
Outside of work, he loves to learn new things that broadens his perspectives (right now that happens to be learning the art of cooking!).
Living this philosophy, Clint spends most of his free time experimenting, discovering and trying new things in and outside of work. This makes him an extremely flexible developer who is ready and excited to do something he’s never done. He doesn’t crack under pressure and instead harnesses the pressure to fuel him into achieving more and more on every project.
Erika (or Tats as most call her) is a mobile app developer specialising in iOS with years of experience behind her.
Tat's has developed her skills by never shying away from a challenge, using complex tasks as a way to research, up-skill and develop her knowledge. She'll listen to others opinions and suggestions, and loves to share hers to reach the best outcome.
A thorough researcher, we can rely on Tats to keep us up to date with all things IOS.
Daniel graduated with an IT degree and started working as a web developer during his university days.
When he's not behind the computer you'll find him researching his next travel adventure.
Allen loves developing applications for mobile and web platforms particularly on android for mobile and the Laravel framework for web. He's curious, and enjoys work that challenges him to learn something new and extend his knowledge. Allen keeps up to date with best practice so he can always bring the best approach to each project.
Iya is a visual designer who has passion for learning and exploring new trends and technologies. She likes to research the industry for inspiration and to ensure she's always looking at design solutions from a number of perspectives.
She believes that good design is more than just an understanding of the principles - great design relies on understanding the customers, and considering the best ways to communicate with others in visual form.
Outside of design, Iya composes her own music to further enhance her creativity.
Ace is a Web Developer specialising in REST API-driven applications using NodeJS and Go, and is experienced in AngularJS and jQuery.
He likes to apply simple and maintainable architectural design principles, and look for the smartest solution. This relies on constant learning and understanding the users thoroughly to ensure the systems he builds are user friendly and easily maintained.
Ace is interested in the development of cutting edge technology of the "Internet of Things", closely related fields, and Radio Frequency Identification (RFID) to transform how we live our daily lives and to best use technology to enhance and improve physical experiences.